The importance of keeping your business safe from cyberattacks is growing as the frequency and severity of such attacks rise. This is especially true for businesses that keep extensive financial and personal records. Since the threats to your data are constantly changing, it can be difficult for your IT team to keep up with all the patches and upgrades necessary to keep your company safe.
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Cyber security has been reactive; problems have been found and fixed after they were discovered. However, if you wait for problems to arise before responding, you’ll be left with a lot of mess to fix. In addition, a breach can happen in as little as a few minutes, and the resulting revenue loss makes a reactive strategy obsolete. Instead, companies should prioritize proactive cybersecurity to foil hackers before they can steal sensitive information.
Reactive vs Proactive Security
While reactive security has its place and can be implemented alongside proactive security, the latter is necessary to guarantee data security, promote compliance, and prevent exploits before they even begin.
If a fraudster successfully phishes credentials, sends malware, and uses it to scan and steal data, with reactive security, anomalies indicative of malware infection will trigger an alert for system administrators after the whole process happens.
However, reactive security can be helpful as a part of a larger data security plan, but it is not a good strategy. It is good for identifying anomalies, incident response, firewalls, and virus and spam protection.
In contrast to reactive security, proactive security works to stop cyberattacks before they happen, blocking vulnerabilities and malware before they can access servers. It necessitates using supplementary applications and devices designed to detect attacks before they escalate. Proactive security also involves alerting administrators to potential flaws so they can take immediate action to fix them.
To maintain a proactive stance toward cybersecurity, IT businesses can do things like:
- Educate about security measures
- Test Penetrations
- Defend against unwanted intrusions
- Analyze and track threats
Benefits of Proactive Security
Your company’s data is its intellectual capital, competitive differentiator, and lifeblood. However, data-intensive businesses can’t function without well-developed protocols for protecting sensitive information and responding to security breaches.
Keep reading to learn how your company can benefit from proactive cybersecurity measures.
- Avoid Emergency Incidents
Your team’s developers and operators will no longer need to divert their attention to crisis containment and remediation constantly. The constant state of emergency is a stressor for employees and a drain on productivity. Instead of just trying to contain threats, proactive security prevents them entirely.
- Find Security Holes Before Hackers Do
If you implement penetration testing as part of your proactive strategy, you will discover flaws in your system before hackers do. Proactive security detects issues before they become significant problems, and this is true even for the best techniques, which occasionally suffer from misconfigurations or missed vulnerabilities.
- Increase Customer Loyalty
When a company suffers multiple data breaches, its patronage base naturally shrinks. You can increase customer confidence and attract new customers by taking proactive measures to protect data. Many websites also display trust marks or approval seals from third-party organizations. Customers are more likely to trust your company if they hear from others that they had a good experience with it, and sound data security practices can help safeguard that trust.
- Reduce Incident Investigation And Response Costs
Proactive security prevents attacks, which means fewer breaches to look into. Although the time and money spent responding to and investigating incidents are significant, those expenses can be mitigated by investing in appropriate procedures.
- Reduce Compliance Issues
Data monitoring is a prerequisite for compliance, and taking preventative measures against data breaches can save businesses a lot of money.
Working with data-nectar experts in the field ensures that all aspects of cybersecurity, from behavioral monitoring to compliance reporting, are handled proactively. In order to avoid steep fines from the government, businesses must stay abreast of the most compliant standards.
When companies take a preventative stance, they fare better in all phases of the attack lifecycle (from detection to response to recovery). In addition, statistical studies have shown proactive security reduces the likelihood of a data breach, saving both money and brand reputation.