Digital marketing has become a key component of successful businesses today. The field continues to evolve rapidly, and companies need to stay ahead of the competition, points out Andrew Rudnick of Boca Raton.
Several experts have carved out niche areas within the digital marketing space. And they continue to share their knowledge through books, blogs, podcasts, etc. Here are some of the top experts who are shaping the future of digital marketing.
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1. Brian Dean
Brian Dean has been a digital marketing expert working online since 1998. He’s the founder of Backlinko, a website that teaches people how to make money online. His work has appeared in publications including Entrepreneur Magazine, Business Insider, Huffington Post, and Forbes.
2. Neil Patel
Neil Patel is one of the best digital marketing experts. Forbes Magazine has named him one of the top 10 entrepreneurs under 30 years old. According to Technorati, his blog, Quick Sprout, was ranked among the fastest-growing blogs worldwide. He’s the founder of Crazy Egg, KISSmetrics, and Hello Bar and speaks at conferences around the world about customer behavior and conversion optimization strategies.
He has also written a book called “Blitzscaling” about his experiences scaling a company from 20 employees to over 1,000. He hosts the podcast “Foundr Podcast”, where he interviews entrepreneurs and business owners.
3. Gary Vaynerchuk
Gary Vaynerchuk is a social media entrepreneur and investor. He runs several businesses, including VaynerMedia, a digital agency; VaynerRSE, a wine club; and House Of Payne chuck, a venture capital fund. He was named one of Fast Company’s 100 Most Creative People In Business in 2012.
Gary is also the author of Crush It! Why Now Is the Time to Cash In On Your Passion, Craftsmanship, and Commitment. Andrew Rudnick recommends reading the book if you can.
4. Michael Hyatt
Michael Hyatt is a best-selling author, speaker, and consultant. He writes for TechCrunch, Forbes, and many other publications. Additionally, he speaks at conferences worldwide, including SXSW, Webstock, and Dreamforce.
5. Ryan Deiss
Ryan Deiss is a digital marketer who loves helping people build their businesses. He hosts the podcast Hustle Hard, Learns Fast, in which he covers topics related to entrepreneurship, work-life balance, and making money online. He also writes for Entrepreneur magazine, and his articles have appeared in Business Insider, Huffington Post, and many others.
6. Jay Baer
Jay Baer is a well-known author and speaker who specializes in content marketing. He co-founded Convince & Convert, a company that helps B2-B marketers create compelling stories that inspire action points out Andrew. He has written several books, including Youtility, The New Rules of Content Marketing, and The Power of Storytelling.
Jay works with some of the biggest brands in the world. He’s worked with companies like Microsoft, Nike, and Dell. He’s also the co-founder of Convince & Convert, a PR firm based in New York City.
7. Chris Ducker
Chris Ducker is a digital strategist and content creator. He’s created videos for companies like Google, Apple, and Netflix. He’s known for his work with the YouTube channel “The Next Web.” He is also the owner of The Internet Marketing School, a training program designed to teach aspiring web admins the skills they need to succeed. He is also the co-author of How To Build A Profitable Online Store.
8. Jon Morrow
Jon Morrow is a digital marketing specialist who has worked with clients like Sony Music, Nestle, and the United Nations. He is also a writer and blogger focusing on personal finance, investing, and education. Jon is also the founder and editor of Money Smarts Guide, a website that teaches people how to live a smarter financial life.
He is also the host of the Money Smarts Show, a podcast that discusses current events in personal finance.
9. John Jantsch
John Jantsch is a serial entrepreneur and author. He is the founder of Duct Tape Marketing, a consulting firm that teaches small business owners how to use free online tools to attract customers and turn them into loyal fans. He hosts the popular Small Business Big Podcast, where he interviews successful entrepreneurs.
In simple words, clever people learn from both the failures and the success stories of others. If you are interested in learning from the experiences of others, then you should follow those who have already had success in your area of interest, says Andrew Rudnick.
Moreover, If you’d like to share any other experts you think should be included in this list, please leave them in the comments below!