Do blog comments boost SEO? If you’re thinking that they might, then you’re in luck. There are several guest post service providers that will help you get your blog comments up to speed with your SEO goals. These platforms will help you track all of your guest post submissions, as well as the engagement that they’ve generated. This information can help you prioritize which posts to write next, as well as gauge the effectiveness of your comment strategy overall.
Overview: What is a blog comment?
You probably remember scrolling through the comments at the bottom-most blog posts if you were an early 2000s internet user.
Although social media was not yet invented, we do know that forums and blog comment sections were the first examples of modern social media.
Webmasters use blog comments sections to interact with their readers, answer queries, and learn more about what they want.
They also used them for SEO ranking improvements.
Do blog comments help improve SEO?
Blog comments can help you improve your SEO rankings.
Blog comments were once an extremely effective SEO tool…until it was misused. The quality of blog comments started to decline after SEOs and webmasters discovered that they could be used for link building.
These spammers quickly learned how to automate their tactics. Every blog post without anti-spam software was soon inundated by low-quality commenters dropping links that were not relevant.
SEO: Why are blog comments less effective?
Google introduced new tags in 2020 to assist website owners in directing Google’s search crawlers towards specific content.
These new tags, also known as attributes tell Google which links are user-generated content and which links are sponsored (rel=” sponsored”)
WordPress announced they will use the UGC tag automatically in WordPress blog comment links.
Low-quality comments that are only meant to drop your link on a blogger’s site won’t help your SEO. It’s also in bad taste.
Blog comments: Advantages
Blog comments can help increase your SEO and encourage user interaction as long as they are crawlable by search engines. Let’s get into the benefits of blog comments.
SEO benefits are possible Expand your content using relevant keywords.
Commenting allows for communication between you and your reader about a particular post or topic.
Unique reader feedback and insights are yours.
You can get feedback from readers to learn more about your target audience and their needs, as well as their pain points.
The personal touch of a professional can be felt by readers, which will deepen their relationship with you.
This is a convincing argument to allow blog comments sections. But here’s the downside:
Blog comments: The disadvantages
Some webmasters won’t allow comments. This is not the same as in the past when this was one way to contact the author or owner of a blog post. Let’s find out why some bloggers choose to leave:
Spammy comments and low-quality posts can still be found even with plugins.
There are too many comments for webmasters to moderate. This is why ” community manager” is an attractive job title!
We know that social media is here to stay, so webmasters should make more of their time by engaging in meaningful conversations on social media.
Depending on which comment section you choose, search engines may not be able to crawl it (we’re talking here, Facebook!
You have complete control over blog comments and SEO. You can decide whether to allow comments. This decision should be made based on your budget and time.