Domainnetworks | Best SEO Practices


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At Domainnetworks , we’ve always been proponents of the idea that content needs to be viewed. What you write, what you create, what you thrust onto the net, needs an audience. And today, quality is important, but the quality might come second to SER — Search Engine Results. The truth is that unless you’re optimizing your content for Google’s damnable bots, you won’t get the traction you need. In this article, we’re going to give you a basic overview of what SEO is, why SEO is important and some easy practices you can introduce to the marketing plan that will boost your SER and make you an SEO genius.

What is SEO?

Search engine optimization – SEO – is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results.

Search engines are an excellent source of traffic for any business. The higher your website appears on the search engine result pages, the more likely people will visit it.

SEO is all about making sure that your website is easily found by people looking for it. This can include everything from keywords, meta descriptions, and titles, to backlinks and social media shares.

But how does it work? It’s a bit complex. Search engines like Google send out millions of tracers, small programs which they call “bots” or “spiders”. These programs crawl over the web, in every nook and cranny, and read everything they come across. They skim through your contact, primarily your images and written content – video is still a bit too complex for them – and assess what your website or content is about. How do they make this assessment? Well, the company and its developers constructed them with algorithms. If they see a grouping of certain words, certain links, and other factors, they’ll speculate on what your content is about. For example, in this article, a bot would take into account the headings, the keywords we’ve used, the fact that it’s a blog piece by a company called Domainnetworks , and understand that it has something to do with SEO.

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What happens next? Well, the bots go back to their network and pass all that data to a bigger, much more complex, and interactive – and constantly updated – mainframe. This mainframe analyzes all they’ve collected and then assigns your blog or site or video a rating. Based on this rating, Google catalogs you. The better the rating, the higher up you’ll find yourself on a search result.

Why is SEO Important?

SEO is a marketing strategy that helps brands to rank higher on search engine results pages. It is an important part of digital marketing as it helps to reach a greater number of potential customers.

Brands need to invest in SEO because it has the potential to bring more traffic and sales if done correctly. SEO helps companies get more visibility on the internet by ranking them higher on search engine results pages. Domainnetworks it also increases the chances of getting noticed by people who are looking for something specific on Google or other search engines.

Best SEO Practices

The internet has become an integral part of people’s lives. With the growing number of internet users, it is becoming increasingly difficult for businesses to reach their target audience. SEO is the best way for businesses to get on top of search engine rankings and increase their web traffic.

In this section, I will discuss the best SEO practices that can help you rank higher on search engines and increase your web traffic.

Provide Alt Text for Images

Google might have come a long way when it comes to image detection and all that, but it still needs your help when it comes to truly understanding images. Adding alt text to an image is a critical step when it comes to SEO.

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Domainnetworks This helps Google’s bots out. Here’s what Google has to say on the subject:

“When choosing alt text, focus on creating useful, information-rich content that uses keywords appropriately and is in context of the content of the page. Avoid filling alt attributes with keywords (keyword stuffing) as it results in a negative user experience and may cause your site to be seen as spam.”

Optimize your page speed

If your site takes too long to upload into a browser, Google will downrate you. Why? Google and search engines are always looking to keep the end-user happy. A user that is frustrated because your website is funky and they need to tap on refresh constantly, is not happy.

Several free tools can audit your page speed — including Google’s PageSpeed Insights.

There are several ways to increase your upload speed:

  • Compress your images.
  • Use easy fonts — nothing too artistic.
  • Enable browse catching.
  • Delete redundant plugins.
  • Reduce your server response time.
  • Get a better server.
  • Minify CSS and JavaScript files.
  • Reduce the number of redirects.

An authoritative link is a link from a website or webpage that is considered to be trustworthy and reliable. These links are often used in SEO because they are believed to have a positive impact on the site’s ranking with Google. There are three types of authoritative links: natural, editorial, and paid. Natural links come from other websites or web pages that mention the site in an article or blog post. Paid links are purchased from search engines like Google Adwords, Yahoo!, or Bing for advertising purposes. Editorial links come from articles written about the website by publications such as The New York Times, Forbes, etc.

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Make URLs SEO Friendly

URLs provide not only users’ key data, but also Google’s bots. It tells them what the page is all about.

Once more, here’s the overlord giving us the skinny on the subject:

“A site’s URL structure should be as simple as possible. Consider organizing your content so that URLs are constructed logically and in a manner that is most intelligible to humans (when possible, readable words rather than long ID numbers).”

Backlinks are links from other websites to your site. Generally, the more backlinks you have, the better your search engine ranking will be.

Internal links are hyperlinks that connect pages on the same website. Internal links are hyperlinks that connect pages on the same website. They can be broken down into three types: in-content, out-of-content, and offsite links. In-content links occur when a word or phrase is linked to another page on the site. Out of content links occur when a word or phrase is linked to a page outside of the site. Offsite links refer to linking to any other website not related to your company’s domain name.


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Eli Mark