If you’re finding recruiting great talent difficult at the moment, you are not alone. Workforce demographics greatly benefit employees at the moment, and they’re pickier than ever thanks to the wealth of choice they have at their disposal. This is why you’ll need to go above and beyond to attract new talent that will stay with your organization. Let’s take a look at a few ways that you can attract better employees.
Improve Your Benefits Program
One of the first things you should do is take a look at your current benefits structure and see if it’s competitive. You need to look at other companies in your sector and see if you can spot benefits you’re not offering. You may also want to work with a different benefits provider if your current one doesn’t offer preferential rates or doesn’t offer as many features.
Another thing you should look at is how easy it is for your employees to access their benefits. If they have to complete all sorts of forms and spend inordinate amounts out of pocket, then you might want to fix that. One of the ways to do this is to allow them to access some of their benefits through OTC cards. Platforms like BlackHawk, for instance, allow employers to access benefits from their network through personalized benefits cards, but they have many limitations. So, you might want to check for BlackHawk cards competitors and see how they compare first.
Convey Your Brand Through Your Listings
You also have to make sure that your prospective employees know what kind of employer you are and what kind of work atmosphere you offer. Your benefits package can play a big role in helping you establish a solid employer brand, but you can also emphasize things like advancement, learning and development opportunities, work-life balance, community engagement, etc.
All of these things will allow you to attract people who are the right fit for your organization. Some of these things could also convince some of them to choose your company over another one.
Work with a Third Party
Another thing you should consider is working with a third-party HR team. Outsourcing HR is something a lot of companies are afraid to do, but they shouldn’t be. While it is a personal function for many businesses, you could still retain one or a few HR employees on hand but have the outsourced team perform things like interviews and writing listings.
Outsourced HR teams are experts at what they do and know exactly how to write listings that represent the position accurately while enticing the type of employee that you want. They can also help with things like onboarding and training, which will help you retain employees longer and make them more efficient.
As you can see, there are tons of ways that you can improve the quality of the candidate you attract and attract more of them as well. Look at all of these options and see where you could improve your job offerings to make them more interesting to prospects.
