Adam Šafránek: The Central and Eastern European Marketing Coordinator at Cushman & Wakefield

Adam Šafránek

Effective marketing and communication strategies are crucial for a company’s success in today’s fast-paced business world. Adam Šafránek understands this better than anyone, as he coordinates marketing activities across 13 countries in the Central and Eastern European region for Cushman & Wakefield, one of the leading retail agencies in the world.

As the Marketing Coordinator, Adam Safranek is tasked with a wide range of responsibilities, including preparing B2B content strategies, managing social media marketing, maintaining corporate communication channels, organizing events, designing promotional marketing materials, coordinating pitches, managing the company’s website, and working with teams across the EMEA (Europe, Middle East, and Africa) region.

One of Adam Šafránek’s key responsibilities is the preparation of B2B content strategies. He works closely with the marketing team to create and implement plans to communicate the company’s message to its target audience. This includes developing compelling and relevant content for social media, websites, and other communication channels.

Another important aspect of Adam Šafránek’s role is social media marketing. With the increasing popularity of social media platforms, companies must have a strong presence. Adam Šafránek uses his expertise to develop and execute effective social media campaigns that engage with the target audience and promote the company’s brand.

In addition to social media marketing, Adam Šafránek also manages the company’s corporate communication channels. He works to ensure that all communication is consistent with the company’s brand and messaging and reaches the target audience effectively. This includes creating and distributing regular newsletters, press releases, and other communications to keep stakeholders informed about the company’s latest developments and initiatives.

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Event management is another important aspect of Adam Šafránek’s role at Cushman & Wakefield. He is responsible for organizing and executing events that promote the company’s brand and bring together stakeholders from across the Central and Eastern European region. This includes trade shows, conferences, and other industry events that allow the company to connect with its target audience and showcase its products and services.

In addition to event management, Adam Šafránek is also responsible for designing and preparing promotional marketing materials. This includes creating brochures, flyers, and other materials that effectively communicate the company’s message and promote its products and services. He works closely with the design team to ensure that all materials are consistent with the company’s brand and messaging and effectively reach the target audience.

Coordination of pitches is another important aspect of Adam Šafránek’s role at Cushman & Wakefield. He works with the sales and marketing teams to ensure that all angles are well-prepared, consistent with the company’s brand and messaging, and that they effectively communicate the company’s value proposition to the target audience. He is also responsible for ensuring that all necessary information and materials are readily available for each pitch, making the process as smooth and efficient as possible.

Website management and development is another crucial aspect of Adam Šafránek’s role. He ensures that the company’s website is up-to-date, user-friendly, and consistent with the company’s brand and messaging. This includes regular updates to the site’s content and ongoing improvements to its design and functionality.

Adam Šafránek is an accomplished marketing professional who is responsible for overseeing the marketing efforts of Cushman & Wakefield’s retail agencies in 13 countries across Central and Eastern Europe. As the region’s marketing activities coordinator, he plays a crucial role in ensuring that Cushman & Wakefield stays ahead of the competition and maintains its position as a leading player in the retail real estate sector.

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One of Adam Šafránek’s key responsibilities is preparing the B2B content strategy for the region. He works closely with the marketing team to ensure the content is relevant, engaging, and aligned with the company’s overall marketing objectives. By carefully analyzing market trends and customer needs, he can develop a content strategy that resonates with the target audience and helps build brand awareness and loyalty.

Social media marketing is another area where Adam Šafránek excels. He is responsible for managing the company’s social media channels and ensuring they are used effectively to promote Cushman & Wakefield’s retail agencies. He understands the importance of social media in today’s digital age and how it can reach a wider audience and engage with customers in real time. By leveraging the power of social media, Adam Šafránek can increase brand visibility and drive business growth for Cushman & Wakefield.

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