Amazon’s Alexa gets new generative AI-powered experiences


Amazon’s Alexa gets new generative AI-powered experiences
Unveiling a groundbreaking chapter in AI interaction: Amazon's Alexa transforms with generative AI, delivering dynamic and personalized experiences. Explore the future of voice assistants today!
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Generative AI is a prominent topic from big giants this year, including Volkswagen, Nvidia, and Amazon. This is evident from the plethora of CES announcements made this week.

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(Image Source: Techcrunch.com)

Amazon informed developers in September 2023 that new tools for creating LLM-powered experiences would be available. Today, the business disclosed that three developers, including the AI chatbot platform Character, offer fresh generative AI-powered Alexa experiences: voice-activated video game developer Volley and artificial intelligence music startup Splash. The Alexa Skill Store on Amazon has all three of the experiences.

Personality. Alexa customers may now converse in real-time with various personas thanks to AI’s new experience. These include a personal trainer, a fictional character named Librarian Linda, and even made-up replicas of famous people and historical figures like Socrates, Elon Musk, and William Shakespeare. A role-playing adventure game similar to Mario from Nintendo can also be played.

In the meantime, Splash released a free Alexa skill that lets people record music using their voices. Saying “Alexa, open Splash,” users select a song genre (pop, electronic, rock, or hip hop), add lyrics, and then choose to rap or sing along. Users can also download their personalized music by asking Alexa to send a link to their phones.

With the release of Volley’s generative AI-powered “20 Questions” game, Alexa users now have access to a contemporary rendition of the beloved game. When the human opponent gets stuck, the game’s generative AI will ask them questions, offer advice, and clarify “yes or no” queries.

In recent months, Alexa has received several AI-related improvements from Amazon, such as a new generative AI model that gives the virtual assistant a more opinionated personality and the capacity to modify its tone and response to convey human emotions like surprise or joy. The tech behemoth also unveiled “Explore with Alexa,” a kid-friendly feature for Echo devices that allows Amazon Kids+ users to learn interesting facts, engage in kid-friendly chats, and respond to trivia questions.

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Amazon also said at CES that Fire TV would be available on Panasonic’s new smart TVs starting in 2024, Fire TV and Echo Show 15 devices will feature Matter Casting, Zoox, the newest robotaxi, will be available, and much more.

In conclusion, The arrival of generative AI-powered experiences represents a remarkable advancement for Amazon’s Alexa. This innovation assures a more fluid, adaptable, and tailored exchange between users and their AI companions. With the utilization of generative AI, Alexa gains the ability to deliver varied, distinctive, and contextually fitting encounters, revolutionizing users’ interactions with voice assistants. This progression enhances user engagement and highlights AI’s capacity to adapt to individual choices. As Alexa progresses alongside generative AI, it paves the way for a brighter, more immersive future in assistant technology.

(Information Source: Techcrunch.com)


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