How to sell an apartment? 6 effective tips


How to sell an apartment? 6 effective tips
How to sell an apartment? 6 effective tips
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Selling an apartment is not an easy matter. There are many offers on the market that will compete with yours.

Here are some tips that will make a potential buyer interested in your apartment.

  • Add an ad on the most popular sites and see where it will be displayed.

To find a suitable ad service, type into an Internet search engine some phrases like “sell apartment”; “real estate ads.” Choose for publication those sites that show up high in the search results. Your potential customer will search for an apartment in the same way. Sellers of real estate follow the rule according to which they post their offers on all free services and invest in paid ones with the highest search engine positions. One such site is Domiporta. pl, where you are currently listed. Manage the position of your listing on the sites, using tools to promote your listing and show it higher in search results. This will make you make a deal faster. Good luck.

  • Take good photos. Make sure they show the apartment in the best light.

Photos of a property are the key to a quick sale. Try to take them in daylight, with the sun not too bright to avoid “spots.” Pay attention to correct framing, do not “cut off” objects. Remember to mark clearly what is in the foreground and what is in the background. Take care to show all rooms and preferably from two sides. A good tip – when you have a dark room, illuminate it with a lamp so that the ceiling doesn’t look dirty.

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  • Write a convincing text. Make sure you include the information a potential buyer will need

An effective offer description should, above all, be interesting, clear, and specific. Write what is unique about your offer. What assets it has that distinguish it from other properties? Write grammatically and stylistically correctly. Sloppiness does not create the positive impression you are striving for. Clearly emphasize the important locational, technical, and functional features. To gain the buyer’s attention, divide the description into paragraphs, and these into 3-4 lines.

  • Share the ad on Facebook. People are much more likely to read ads that are recommended by their friends

It is worth using social media to let as many people as possible know that you have an apartment for sale. Remember that Facebook is an ideal place to share information if you want a lot of people to know about it. In addition to posting a link to your ad on your profile, and sending it to your friends in chat, don’t forget to share it in groups that have been set up specifically to share interesting listings from the local real estate market. Such a group, for example, is “Live Well, Warsaw,” which has more than 18,000 members. Remember, social networks are an important source of information, available to the public and, in addition, free.

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  • Show neighbors and passersby that your apartment is for sale. Hang a banner in the window or on the balcony.

Selling an apartment is often the transaction of a lifetime, so it makes sense to reach as many potential customers as possible. Don’t forget to label the property you are selling. Remember that a customer may turn out to be a neighbor or someone who works next door. This is where banners for windows and balconies come to the rescue. We can create them ourselves using a simple online wizard. A unique example is the vbaner, which you can easily stick to the glass. When the window is closed, the ad sticks out and already draws attention. It can also be mounted to the balcony balustrade with ties. Only the most important information is placed on the vbanner – m2, telephone, and details of the offer. Only a comprehensive action: internet + proper signage of the premises will ensure sales success.

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Post an advertisement of the property on the facade of the building.

  • Prepare for the visit. Tidy up the apartment and prepare a prospectus for the client.

Wash all windows, let them sparkle. Remove excess accessories, clothes and items from view. Vacuum and mop the floors. Open windows before the presentation and air out the interior. Put fresh towels and cloths on the countertops. Despite the day, turn on lights everywhere before the presentation. Make sure all light bulbs are working. Check that the stairwell, elevator or front of the block is clean. If necessary, remove papers, trash and other dirt yourself. Inspect your balcony, check the floor for bird droppings. It is better if you stay alone with your potential client for the duration of the presentation, and send your family and pets for a walk. This will give the property a visual boost in size and harmony. Purchase good quality chocolate candies, cans of Coca-Cola and small bottled water. Take care of parking spaces for guests.


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sanket goyal

Sanket has been in digital marketing for 8 years. He has worked with various MNCs and brands, helping them grow their online presence.