Introduction:
Six months after launching the service in North America, Spotify Expands its AI-Powered DJ feature Globally to dozens of new territories worldwide.
Through a carefully chosen music selection with spoken-word commentary driven by a synthetic voice, the DJ, which is accessible through the “music” feed area of the Spotify mobile app, personalized users’ listening experiences. Lighthearted banter and contextual information that alludes to particular songs and artists the user has previously listened to are included in the commentary. Yes, it resembles a radio DJ that customizes their broadcast for each listener.
Spotify Expands its AI-Powered DJ Feature Globally:
Spotify Expands its AI-Powered DJ Feature Globally (Image Source: techcrunch.com)
The biggest music streaming service in the world first made DJ available in February in the US and Canada before bringing it to the UK and Ireland three months later. Only premium users in around 50 areas of the world—including Sweden, Australia, New Zealand, Ghana, Nigeria, Pakistan, Singapore, and South Africa—can access DJ at this time. For the time being, DJ will remain a beta function.
The great majority of the European Union, though, won’t be able to use the feature for a while. Additionally, it’s crucial to remember that DJ will continue to only be administered in English in the newly accessible markets.
