Introduction
If you want to know about the best advertising agencies in the Middle East, then you are at the right place. Stay tuned to the end of this article to know about the top ten advertising agencies in the Middle East. You will learn a lot about how an advertising agency provides its services. Marketing is very important for any business. Marketing can be a human relationship that can be at the reference or cultural level. An advertising agency in the Middle East can help you in a variety of ways, so keep a good idea of the companies you are interested in. Read the end of this article to know about the top 10 advertising agencies in the Middle East.
10 Advertising Agencies
The top ten companies working for advertising in the Middle East are_
- TBWA\Raad
- UBlac Agency
- Rekoya
- FP7 McCann Cairo
- Kijamii
- Leo Burnett
- INETWORK Middle East
- Brand Stallion
- Amplify Dubai
- Hugo
TBWA\Raad: TBWA \ Raad is one of the largest advertising agencies in the Middle East Their services range from advertising (ATL and BTL) to research, PR, media \ market \ ownership consumer, etc.
Case study:
Because of COVID-19, we decided to stay home as an alternative, so in such a situation Nissan Middleist wanted to convey this fact to the people. And their slogan was “Stay home to stay safe”. During the epidemic, TBWA \ Raad designed a commercial in a way that is indicated in “Ode to Empty Roads”. Empty roads express the feeling of how you will advertise.
UBlac Agency:
UBlac is one of the top creative agencies, on this list. This is a creative agency that is known to push the boundaries of advertising, focusing on impact-driven marketing in order to deliver results. UBlac works with some of the biggest clients in the world, including names like Microsoft, McDonald’s, and Rolex.
Their work has been celebrated around the globe. Some of the awards that they have won include:
- Most Creative Digital Agency – 2020
- Leading Branding Agency in 2021
- Best Website Builder 2022
Rekoya Rekoya is the highest performing independent digital marketing agency in our survey. An astonishing 93% of Rekoya’s clients believe they received a high return on their investment. To put this into perspective, the second-highest ROI score is 78%. A key reason for Rekoya’s success is their focus on influencer marketing. This powerful new way of advertising is changing marketing as we know it, and Rekoya is leading the charge.
Rekoya boasts a hugely talented and motivated team. Their creativity and technical expertise are simply unmatched. The team is made up of various nationalities which puts them in a unique position to communicate with and serve international clients. It also allows them to target European, Middle Eastern, and North African markets to an equally brilliant degree.
FP7 McCann Cairo: FP7 operates under the umbrella of the McCann Worldgroup, which is a global marketing agency network with offices in 120 countries. The office in Egypt has been one of the top-performing offices in the region since 2001. They have a wonderful team of digital marketing professionals with a ton of experience in Egypt. They showed a greater understanding of modern techniques and marketing technologies than other marketing firms in Egypt.
FP7’s services are wide and varied but they are particularly talented in social media marketing and video advertising. They are capable of delivering digital campaigns that generate a buzz across the entire country. This is particularly true for clients such as Etisalat, while other satisfied customers include Uber, McDonald’s, and Unilever.
78% of respondents believe they received a high rate of return on their investment. This puts FP7 Cairo as the second-best digital marketing company from an ROI perspective. Our survey also showed that FP7 is able to deliver most campaigns without delay, and without asking for more funds on top of the agreed budget.
Kijamii:
Kijamii is specialized in social media marketing but they have recently partnered with other specialist agencies to broaden their offerings. Yet, social media marketing is still their beating heart, and few agencies in Egypt can churn out quality content as they do.
Some of Kijamii’s most notable customers include Netflix, Peugeot, Huawei, and Durex. Our survey revealed that Kijamii can generate creative content on short notice, which is a prerequisite to becoming one of the best marketing firms in Cairo. Kijamii’s strong reporting skills and media buying expertise are very good too. Finally, 74% of Kijamii’s clients believe that they received a good rate of return on their investments. This score places Kijamii as the third best digital marketing agency in Egypt from an ROI perspective, behind Rekoya and FP7 Cairo.
Leo Burnett:
In 2002, Leo Burnett was acquired by Publicis Groupe, the world’s oldest and third largest communications group. However, Leo Burnett has been a leading advertising agency long before its acquisition. According to Leo Burnett’s clients in Egypt, the team is passionate and knowledgeable about digital marketing. They constantly demonstrate their creativity by pitching new ideas. While not all ideas are approved, those that get the green light usually end up as success stories.
They are experienced in developing video commercials, and partner with some of the top production houses in the country. Orange Egypt was quick to acknowledge Leo Burnett’s talent in delivering engaging and captivating video content.
Just over 70% of respondents claimed that Leo Burnett delivered on time, while 82% highlighted that campaigns were delivered within the allocated budget. Big spenders will enjoy greater returns on their investment with Leo Burnett, especially those that are interested in video advertising.
INETWORK Middle East:
INETWORK Middle East is a full-service award-winning digital marketing agency based in Cairo, Egypt. They have strong digital media and production capabilities. They offer a wide variety of digital services including social media marketing, web development, branding, and Radio & TV production. In addition, INETWORK offers a variety of offline solutions such as VR Tours, signage, and HR services. Their unique offering makes them a one-stop shop for those seeking the best 360 campaigns, or marketing activities that require both offline and online efforts.
They are able to utilize their digital expertise to deliver creative and high-impact marketing campaigns with superb results. It comes as no surprise to learn that INETWORK Middle East has been selected as one of the top 100 Advertising and Marketing Companies by MADcon, and chosen as the Best Integrated Creative Marketing Agency (MENA 2020) by Media Innovator Awards.
Brand Stallion
By utilizing the power of internet marketing, Brand Stallion – a full-service Dubai based digital agency creates and enhances a client’s digital footprint.
The team at Brand Stallion comes up with useful and effective marketing tactics to help the brand get exposure and attention in the digital arena.
When dealing with Brand Stallion, you can be sure of expertise, professionalism and quality services for your brand.
Amplify Dubai:
With 25 years of experience in the marketing industry, Amplify is a digital marketing agency you can trust upon.
The Amplify experts understand the client’s objectives and offer brands a full 360 marketing strategy that leverages the very latest platforms and touch points.
The agency also specializes in technology such as Augment Reality, Gamification, Holographic display, Multi-Touch Display, 3D Wayfinder and more.
Services – Digital Marketing, E-commerce Websites, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Marketing Strategy, Creative Content Writing, Website, and Mobile Applications and more
Hugo
Well-recognised as the brand accelerator, Hugo provides a vital opportunity to clients that need support in establishing them over the digital market.
Hugo implements the creative design, strategic digital planning, and high-performing social media management for each of their clients in driving results.
Services – Search Engine Optimization (SEO), Pay Per Click (PPC), Design, Content Marketing, Social Media Management (SMM), Search Engine Marketing (SEM) and Digital Desert Training.
Last words
In the case of advertising and marketing, the marketplace requires you to face a variety of challenges. There are a number of hurdles you will face when placing an ad, so if you enlist the help of an agency you will be able to pass the ads through a strict check. The more innovation and creativity you show in advertising, the more likely your brand is to increase sales.
