Top 3 laundry detergent trends

The trends of the moment are laundry capsules, laundry perfume and scented pearls. The most famous brands have already gone ahead with them and these revolutions are becoming more and more popular.


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The trends of the moment are laundry capsules, laundry perfume and scented pearls. The most famous brands have already gone ahead with them and these revolutions are becoming more and more popular. But there are more trends on the market today. The Netherlands is a real frontrunner and several brands are getting involved in the world of washing. We bring you up to date on 3 developments that you should definitely try in your household.

Laundry capsules and laundry pods

Laundry capsules are also known as washing pods and wascapsules that you add to your wash and contain a concentration of detergent and fabric softener. You will often recognise them by their 3-in-1 formula or even the 4-in-1 all-in pods. A sale on laundry pods means you get extra savings and a deal ensures you never pay too much. By buying a deal, you reduce the price per capsule and this can often amount to less than €0.20 per capsule. This equates to a wash for under £0.20, usually much cheaper than using liquid detergent.

Laundry pods are another name for the capsules and can be bought from well-known brands such as Ariel, Persil and Le Chat. Did you know that Ariel Pods have an all-in-1 formula on the market that provides you with 1 such capsule with different components. This allows you to wash your dirty clothes extra soft and clean. Are you still using traditional detergent or even washing powder? Then we absolutely recommend using laundry capsules in your wash. If you have a full load of more than 4.5 kg, you can use 2 capsules for the best result. The plastic will dissolve itself due to the revolutionary soluble film. Discover it now!

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Perfume for laundry

The trend of the moment is laundry

Perfume or wasparfum. The most famous brands have already started to use it and laundry perfume is becoming more and more popular. They originated in Italy and are now conquering our country as well. Another trend is wax capsules! By using laundry perfume, your laundry gets a lovely fresh smell and musty odours are removed.

A laundry perfume offer ensures the best price and a bottle of laundry perfume often lasts for months. This allows you to add a laundry perfume very cheaply. Did you know that it is possible to buy a laundry perfume sample pack, containing several small bottles? This way you can experience it yourself and choose the perfume of your choice. The prices of a sample laundry perfume pack are usually very low.

Lenor Booster

Lenor is a popular brand when it comes to laundry and has introduced special scented beads. Lenor Unstoppables look like laundry perfume, but are small scented pearls that you add in a small amount to your dirty laundry. Lenor Unstoppables, also known as scent boosters, are available in many fresh scents and you can recognise them by the colours of the bottles. 

With Lenor Unstoppables you add an extra boost to your clothes. Especially towels and shirts get an instant boost from it, an absolute must. 

The above revolutions are quite new and are used in more and more households around the world. Are you already familiar with these trends in washing? Most innovations have only recently become known and are rapidly gaining ground. Now that people are shopping online en masse, it is precisely online that you will find the best offers and bulk packs. From fabric softener to scented pearls, you name it! Make sure you stock up and always have the best household products. We’ll keep an eye on the latest innovations for you.

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Abhay Singh

Abhay Singh is a seasoned digital marketing expert with over 7 years of experience in crafting effective marketing strategies and executing successful campaigns. He excels in SEO, social media, and PPC advertising.