Case Study On SEQL


Case Study On SEQL
Case Study On SEQL
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Introduction:

SEQL is a platform for athletic networking that will link college coaches and amateur high school athletes. The company’s platform enables collegiate coaches to save time and money while expanding the reach for recruiting college athletes.

It provides access to a national database of athletes with statistics, academics, and videos. SEQL is a virtual space for recruiting collegiate athletes. The website links college coaches from the NCAA with high school athletes. Sports footage can be added to a user’s profile after it has been created.

About SEQL:

SEQL is a platform for athletic networking that links college coaches and high school athletes. The business aims to provide an intermediary for high school athletes who are struggling against the tide of college recruiting. the company is a platform for sports recruiting that links college coaches and amateur high school athletes. The business wants to provide economically disadvantaged high school athletes with free access to scouting reports.

SEQL collaborates with over 50 businesses, including Adidas and Legends, who pay for the expenses of a national network of videographers in return for access to the athletes via SEQL’s app. Furthermore, SEQL offers articles on subjects like financial literacy, mental health, personal branding, nutrition, and more that are intended to help athletes succeed both on and off the field. The platform expects to sign up 250,000 student-athletes with the help of the new financing and bring in money from partners through athlete activations.

Former collegiate athletes Robert de Wolff, Bryant Drayton, and Jarmal Bevels started the business in 2020 under the name STAC, which was soon changed to SEQL. Barry Sanders, DeAndre Hopkins of the Arizona Cardinals, Nancy Lieberman, Ryan Clark, and Quinn Cook are notable investors. Rodney McLeod, a safety for the Indianapolis Colts, Andrew Bogut, Jon Chapman, the co-founder and president of the ed-tech firm Everfi, and the professional poker players Phil Hellmuth and Jeff Gross are among the new investors in the most recent round.

The business, debuted earlier this summer, giving high school athletes a platform to communicate with college recruiters. Since then, the number of users has increased to several thousand, and most recently, point player Quinn Cook of the Los Angeles Lakers joined as a brand ambassador.  the company was founded in 2019 in Richmond, United States. the company raised a total funding of 4.82 million dollars on Aug 17, 2021. SEQL is in the B2C AND B2B space. SEQL is founded by Peter Hanneman and Bryant drayton. 

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SEQL Overview:

Company Name SEQL
Founder Peter Hanneman and Bryant Drayton
Starting Year 2019
Competitors Reigning Champs, Sports Recruits, Nocap Sports
Website WWW.SEQL.COM
Industry Business/Productivity Software
Country United States

SEQL Founder:

SEQL C0-Founder Peter Hanneman image
SEQL C0-Founder Peter Hanneman (Image Source: linkedin.com)

Peter Hanneman has worked as Seql’s co-founder and chief technology officer. Seql is a company in the hospitality sector with its headquarters in Virginia, USA. The beginning of Peter Hanneman’s career was in 2009. Peter has since changed nine companies and five positions. Peter Hanneman is currently employed by Seql as the company’s co-founder and CTO. 

Other than seql Peter Hanneman also founded SecureCube in march of 2007 and alloy APIS in April of 2017. he has also worked as a full-stack developer and system architect. Bryant drayton is the co-founder of SEQL, he completed his bachelor’s in business administration in 2013 from Ferrum college. after his bachelor’s, he studies mass communications at Virginia commonwealth university in 2016. Bryant also worked as a sports editor in the commonwealth times and project lead at JMI and then co-founded SEQL in 2019.

SEQL Logo & Name:

SEQL logo
SEQL (Image Source: facebook.com)

SEQL offers every athlete, regardless of race, location, or social standing, a free chance to participate in the recruiting process. The most recent developments in college athletic recruiting are already accessible, and it’s free for all sports.

SEQL Competitors:

  • Reigning Chamos: Reigning champs provides online resources and services to assist student-athletes in finding chances to compete at a higher level. The platform also provides data-driven software solutions that assist coaches and schools in managing student-athlete enrollment and retention. the company is located in Santa Monica, United States in 2012. the company have raised a total funding of 52.6 million dollars. 
  • SportsRecruits: SportsRecruits is the top network for connecting athletes with organizations, events, and college coaches for recruiting. Sports associations like the IWLCA, IMLCA, and Junior Volleyball Association have confidence in the company’s network and resources. Millions of connections are formed in the network each year, leading to commitments to the top universities and athletic programmes. the company was founded in 2008 in New York City, United States.
  • NOCAP Sports- Nocap sports provides a website where college athletes can display their skills and create profiles to monetize their name, image, and likeness in a variety of ways. Additionally, it gives brand-sand agencies the ability to find and support the ideal players and fans who want to interact with their beloved sportsmen.
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SEQL Investors:

Multiple investors have invested in SEQL, Few of them are:

  • Early Light Ventures: Early Light Ventures is a seed-stage investment company that offers to finance the initial stages of SaaS businesses whose headquarters are in the Mid-Atlantic. the company has 4 partners and a portfolio of almost 40 companies. the most recent investment the company has invested is in wove seed. the company is located in Baltimore, United States.
  • Trolley Ventures: Trolley Venture is a new investment fund that has been created to provide financial backing for early-stage business ventures. the company was founded In 2017 in Richmond, united states. the company has 6 partners.
  • Deandre Hopkins: DeAndre Hopkins was born. In Central, South Carolina, on June 6, 1992, In the NFL, he plays wide receiver. Hopkins played football, basketball, and track at D.W. Daniel High School. Hopkins was a four-year starter for his school’s basketball squad in addition to football.
  • Barry Sanders: Barry Sanders, a retired American football running back, was born on July 16, 1968, in Wichita, Kansas. Sanders loved hoops and was always very active. Early on, Sanders started as the team’s primary rusher in the fourth game of his senior season, when he ran for 1417 yards and was named all-state. He only got scholarships from Emporia State, the University of Tulsa, and Oklahoma State despite being a superb athlete.
  • Rodney Mcleod: American football back Rodney McLeod Jr. is an unsigned free agent. McLeod participated in Virginia’s collegiate football programme before signing a 2012 undrafted free-agency contract with the St. Louis Rams. Additionally, he played for the Philadelphia Eagles, with whom he shared a 2017 Super Bowl victory.
  • Andrew Bogut: Andrew Michael Bogut, a retired National Basketball Association centre, was born in Australia on November 28, 1984. Bogut was selected by the Milwaukee Bucks with the first overall selection in the NBA Draft of 2005 out of Utah. He represented the Bucks on the All-NBA Third Team in 2010. Bogut played two years of collegiate basketball for Utah, winning national player of the year honours in 2005. He entered the NBA draught and was selected first overall, making him the first Australian to hold that position in the NBA.
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SEQL Fundings:

  • The first-ever funding raised by seql was on august 17 in 2021. the name of the round was Series A. the total amount raised by the company was 4.82 million dollars.
  • The second funding was raised on October 15, 2020. the round name was conventional debt. the total amount raised was 614k dollars.
  • lastly, the third funding the company raised was in November of 2022. the company raised a total of 1.8 million dollars. so, the total amount raised by SEQL to date is 6.8 million dollars. 

FAQs about SEQL:

What is SEQL known as before?

SEQL was formerly known as STAC.

How many employees are working in SEQL?

A total of 44 employees are working well.

What industry does SEQL deal in?

SEQL deals in business, productivity software and human capital services.

Seql is a public business?

Since Seql is a private company, it does not right now have a ticker symbol.

Who is the Seql CTO?

Peter Hanneman is the CTO of Seql.

What is the NAICS code for Seql?

NAICS for Seql: 54,541

What is the revenue of Seql?

Seql makes about $5 million in income.

Is SEQL available on social media?

SEQL has a social presence on LinkedIn and Facebook.

Conclusion:

Connecting college coaches and high school players, SEQL is a platform for athletic networking. The company wants to act as an intermediary for high school athletes who are trying to compete with the tide of college recruiting. The business serves as a venue for collegiate coaches and amateur high school athletes to connect for sports recruiting.

The company wishes to offer free access to scouting reports to high school players who are from disadvantaged socioeconomic backgrounds. SEQL partners with over 50 companies, including Adidas and Legends, who cover the costs of a nationwide network of videographers in exchange for access to the players via SEQL’s app. the company was founded in 2019, and since has raised 6.8 million dollars from 3 funding rounds.


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Sai Sandhya