Humans have always tried to use elements in their surroundings to better their lives. Since the dawn of man, humans have used tools like bones, sticks, and rocks.
As humanity evolved, so did man’s ability to extract useful material from the earth. Metals, in particular, have always had high demand. Valuable metals like gold and silver have a direct monetary value. Other metals, like steel, bronze, or iron, are further refined to produce modern metallic materials.
Today, steel is one of the most utilized metals. From buildings to roads, railways, and airplanes, almost everything today is made from fabricated metal.
As a businessman, you can run a complementary business for fabricated metal products. One of the best service gaps in this niche area is powder coating. This is a modern metal painting method that seals the powder paint using an electric charge and baking processes.
What exactly does it take to start and run a successful powder coating company? Below is a comprehensive guide on the steps to running a profitable powder coating enterprise.
Factors to consider before starting a powder coating business
Before starting the business, you need to learn if it’s the right move for you. For instance, do have the time, patience, and resources required to start the business?
A great place to start is forming a business plan for the idea. A business plan forces you to look at the different facets of running a company. You can also get help from a financial expert or a business plan writing guru.
Another key aspect to consider before starting this business is your availability to successfully apply for any required licenses. If you don’t meet the qualifications for a certain certificate, this would be a great time to address that.
Sourcing powder coating material
When the business picks up, you’ll need a steady supply of powder coating material. For example, you need to find a reliable powder coating supplier. Getting the right material ensures you provide quality fabricated metal to all your clients.
Moreover, you’ll also need durable equipment as you’re starting. Getting the right material is often a difficult task, especially if you’re looking for reliable services. Ramseier Koatings Technologies Holdings Ltd. is a leading manufacturer and supplier of powder coating equipment and related material.
Marketing the powder coating business
After forming your business, one of your vital focus areas includes marketing. Today, you have a diverse list of potential customers for your powder-coated metal parts. Some of the top areas you can focus your marketing efforts include;
- Aircraft – Powder coating is used on the external parts to improve protection against the elements.
- Auto body – Most modern vehicles include a polyurethane powder coating system. This makes cars lighter and more fuel efficient.
- Advertising – The metals used in the advertising sector are subject to harsh weather conditions and can greatly benefit from powder coating.
Ultimately, powder coating is a superior method of coating metals. The benefits of this process are undeniable. If you find a gap in the sector, you can use this guide to help you establish and run a profitable powder coating business.
