The concept of cryptocurrency investment has been focused attention for quite some time now. From the launch of Bitcoin in 2009 to now, there has been a considerable amount of focus and attention on this investment model. Most cryptocurrencies are built on blockchain technology and a decentralized finance model enabling transactions without any third-party intervention. The ease of investment and ability to execute safe transactions is another attraction to this investment model.
While Bitcoin ruled the market for a while, there have been other cryptos also that entered the global market. As of today, there are more than 4000+ cryptos including NFTs in the global market. The total capitalization and volume of cryptos have increased to $2 trillion as of Q4 2021. There have been multiple countries that have been following this investment model. Countries like India, the US, UK, and Russia and among the few countries that gain top position in the crypto market.
Cryptocurrency and the role of women
The investment market of cryptocurrency is male dominant. The working model of cryptocurrency including data mining and technical capabilities has particularly attracted men. While this has been the case two years before, the situation is different now.
With the growing market industry and awareness about this investment model, the investment made by women in crypto has also increased. As per a survey carried out by a popular exchange, there are more than 30% of crypto investors are women additionally, these investors are aged between 18 – 39 years with a high-risk appetite and ability to bear losses as well.
Most women investors have a working knowledge of this investment model. Also, these investments are made for the long term rather than carrying out regular trading activities.
In addition to crypto investments, there has been growing interest in non-fungible tokens. Many artists who are female and wish to sell their art to a larger community are turning to NFT for this. The artworks are being converted to tokens and put up for sale in the investment market. The benefit of these tokens is that the owner receives a portion of remuneration or royalty every time this token is purchased in the market.
Another factor that has attracted women, investors, to this investment model is cryptos’ ability to bypass the traditional banking system. You can invest your funds in crypto exchanges and crypto tokens without the need for any identity verification or KYC submission. This means you can carry out your investment and trading activities with a high-speed internet connection and a mobile phone to your rescue. However, before you start investing in cryptos, you should find out about cryptocurrency wallets and exchanges.
Is cryptocurrency investments making way for women-inclusive projects?
A leading exchange in India has reported that more than 13% of its total user volume is women. However, this count and market volume is still low as compared to the overall market volume. Various investment risks that hover around cryptocurrency are another reason for not being able to attract a large number of women investors.
The situation is changing now. Women investors and industry experts are creating workshops, seminars, and other get-togethers to create awareness about this investment model. Additionally, there has also been academy support provided to women about the benefits of this investment model.
There have also been social media pages and dedicated accounts created to support and provide awareness of crypto and NFT investment models. Women investors are supporting each other to create awareness and spread understanding about this investment option.
Many crypto exchanges are also attracting women’s investments
With the growing interest and awareness about this investment model amongst women, there are crypto exchanges also making changes in their strategy of operations. Offers, discounts, and other beneficial schemes are being designed to attract women’s investments. Specialized packages and discount schemes are making it women-inclusive.
Women, in general, tend to save investments for a longer period. Beyond trading or short-term gains, they are on the lookout for opportunities that will enable their investments to grow over some time. Women also tend to identify investment risk and weigh their options in multiple aspects before making a decision. They tend to study the market analytics carefully before making a decision enabling them to survive the price volatility and market fluctuations as well.
