Mural wallpaper is one of the best options for commercial interior and exterior decoration purposes and helps transform spaces with innovative ideas. Moreover, it is suitable for enhancing the brand reputation of a business.
Every company or business wants its brand to stand out to attract customers or clients with murals. However, they should know how to customize mural wallpapers with unique approaches to get an excellent look.
Mural wallpapers are ideal for hotels, restaurants, gyms, wellness centers, hospitals, spas, educational institutions, retail stores, and corporate offices.
Advantages of using mural wallpaper for branding
A mural wallpaper is aesthetically pleasing and attracts the attention of customers. Businesses can use murals to express their messages with excellent artwork. They can use murals to add beauty and style to a brand’s image and impact visitors effectively. Mural wallpapers can get high exposure when they are put in the right place in a commercial space.
Furthermore, they are suitable for advertising a brand in places that have high traffic. Murals empower a business to connect with customers easily with various ideas, emotions, and opinions. A corporate office can incorporate murals to motivate employees and improve productivity, and other things.
What is custom mural wallpaper?
A custom mural wallpaper is a large-scale wallpaper that allows a business or company to use a single image instead of repetition. Moreover, it utilizes panels instead of rolls and a single wall with stunning visual effects.
Another thing about custom mural wallpaper is that it provides ways to create artwork according to preferences that can fit any commercial space. Apart from this, it enables a company to design artwork with other unique products to get the desired outputs.
What are the ways to customize a mural wallpaper in a commercial space?
1. Adding a quote
A business can create the best impression on customers by adding custom quotes to mural wallpaper. This, in turn, gives ways to connect with customers with the motto, principles, and motto of a business.
2. Infographics
Infographics are the right choice for a business to convey messages easily. It provides methods to tell the success story and the progress with numbers.
3. Maps
A business or company that has several branches can create a wallpaper mural that shows them properly. Furthermore, adding a map to a wallpaper allows customers to learn more about the locations with ease.
4. Diagrams
A diagram is a visual representation that lets a company know the evolution of a product or other things that help reach customers in a quick turnaround time. Besides this, it gives it an edge over competitors, thereby showing ways to increase sales.
5. Timeline
A timeline allows a company or business to list important events in the order in which they happened. It even enables customers to know the journey in detail, which inspires them to buy a product or service immediately.
6. Photos
Photos are one of the best ways to customize a wallpaper mural because they help capture and convey emotions to impress customers effectively. Adding photos allows a company to sell a visually appealing product with a unique design. On the other hand, businesses should select the materials and exact dimensions while printing photos on a wallpaper mural.
7. Optical illusion
An optical illusion is also another way to promote a brand, and the technique is very effective at surprising the audience. However, a business should determine what type of optical illusions will work best for branding purposes.
8. Large-scale branding
Large-scale branding refers to displaying a logo on a large portion of a wall, which amplifies a branding statement that influences the minds of customers. A mural wallpaper will use a logo in imaginative ways that help surpass clients and the workforce.
What are the things to consider while creating a custom mural wallpaper?
1. Evaluating the wall conditions
A business or company should evaluate the wall conditions before creating a wallpaper mural to get the desired output. Some of them include wall dimensions, current wall colors, image resolution, wall size, image source, and image resolution.
2. Selecting the right finish
When creating a custom mural wallpaper in commercial buildings, an organization should select the right finishes. Besides this, it should match the wall elements and curves to ensure optimal results.
3. Reducing visible seams
If a building has visible seams, then a wallpaper mural won’t work for a business. A business should focus on applying another coat of adhesive to reduce visible seams. It can even look for better options such as glossy, satin, matte, dry erase, etc.
4. Complementing the style
A mural wallpaper should complement the style of a building because it plays an important role in significantly impacting customers. It should communicate the values and other things about a business that help grow it in the market.
5. Wallpaper types
A business or company should consider the types of wallpaper that work well for a mural project. It is wise to know the details about them from different sources to make an informed decision.
6. Durability
Areas in a commercial building, such as waiting rooms and hallways, need additional care when creating mural wallpaper. A company or business should pay close attention to the product’s durability while shopping.
7. Maintenance
Maintenance is another important factor to keep in mind when it comes to mural wallpaper installation. Areas that have high exposure to sunlight should select designs that are more resistant to fading and moisture.
A commercial building should make sure that it selects high-quality wallpapers that can withstand wear and tear. Wallpaper murals require the best products during the cleaning process, which helps them gain more advantages.
8. Lighting
Lighting is one of the aspects to consider when decorating a wall with wallpaper murals. It makes a wallpaper mural look bright, and clients should make sure that the lighting syncs with the wallpaper’s look.
9. Cost
Commercial buildings should consider the cost of wallpaper murals that help invest money in a project. They can get quotes from multiple companies to compare the costs.
