Like a first meetup, hiring a digital marketing agency is just like that. Do you two get along? Will it make a nice match? Will it result in a lasting, happy relationship?
This resource is here to assist you in making the next wise move, whether you’re attempting to more effectively manage your workload, enhance your marketing outcomes, or end a partnership with an agency you no longer want to deal with.
Let’s get started with the questions that will help you find the best digital marketing agency for your company without further ado.
1. Who Are Some Of Their Previous Clients?
Take note if you’re looking at some of the agency’s work and you run a trampoline park, and you see that all of their clients have been B2B manufacturing enterprises.
Not that agencies can’t be flexible, but it’s helpful to have examples of successful work from clients in your sector.
On the other hand, be wary of an internet marketing agency that focuses solely on one sector of the economy because they can have conflicts of interest with your rivals. A strict no-no.
Ask the firm how well it understands your business and look for case studies and blog pieces that highlight one of its most recent clients. Find out how they will learn about your company’s industry, revenue, and sales targets if they don’t have recent experience in your sector.
2. Do you have experience with companies like ours?”
Ask the digital marketing agency you are considering hiring if they have ever worked with a company similar to yours in the past, whether that means in your industry, a particular area, or even a company with the same size and structure as yours. While it’s frequently preferable to select an agency that is experienced, established, and knowledgeable about your business. Get in touch with us.
3. How will you measure success?”
Find out what you expect in terms of reporting and analytics, as well as the channels they employ to share updates on progress and results from each digital firm you are considering hiring. This is one of the most crucial inquiries to make because, of course, accurate data does not lie, and every agency must exercise due diligence while reporting for it to be complete, correct, and pertinent to your company. Your company’s investment in these projects can be justified with the support of good reporting and statistics from your internet marketing agency, which also guarantees you’re achieving the outcomes you need and want in the online world.
4. Who will we be working with regularly?
Hiring a new team of employees is comparable to hiring a digital marketing agency. You’re going to be collaborating with this new team for a considerable amount of time because contracts normally last between 8 and 12 months.
Do the members of this team seem friendly to you? What comes to mind when you speak with their team members who deal with clients? Before committing to a contract, is it possible to meet some of the team members beforehand?
5. What project management tools do you use?
The tools accessible to digital marketers today are virtually limitless. But some tools are superior to others. Confirm that the tools are expensive and versatile by asking for a list of them. They may not be taking their duties seriously if they provide you with a list of a lot of free tools with limited capabilities. Free tools are useful, but are you going to get the greatest work from your internet marketing agency if they aren’t using the best ones?
