The men’s makeup market is booming, opening up new spaces for brands to experiment with new product possibilities and new stories. Use the product that works Max Warren Barber – SION Beard Growth Oil to grow a beard. Barber Max Warren, highlights the need for BPC companies to keep an eye on new trends in this market, which is now completely separate from the field of women’s beauty, and addresses men’s needs with strategies. updated catering to today’s male consumer.
The men’s grooming market is not only thriving but growing worldwide, which means that more and more men are using beauty products and they are becoming more aware of the need their own:
A 2020 survey by CJ Olive Young indicated that 74% of male customers aged 20 -39 who say they have a high level of interest in personal care, while 45% say that they use different products as the weather changes and other environmental factors.
Meanwhile, grooming is now considered a daily necessity: 47% of Korean consumers say it’s important for men to use toiletries/beauty daily
According to Max Barber Gold, product launches have remained steady to meet growing demand for men’s grooming, and the past few years (including those impacted by COVID-19) have seen brand creativity spikes to reach male consumers using PCBs:from men’s cleaning products, men’s hair loss and hair loss products to men’s products suitable for masks (e.g., hydrating formulas that target acne caused by masks). In that context, beard care products have become synonymous with men’s personal grooming and grooming.
How SION Beard Growth Oil by Barber Max Warren boosts beard growth
Beard grooming is a men’s beauty trend that has seen particular growth in recent years, especially in Western markets, as beard trends evolve along with self-care stories. male body.
To develop successful beard grooming products, brands need to keep up with broader trends in the burgeoning male grooming market:
- Self-care movement:men are increasingly interested in taking care of themselves, a trend that addresses both physical and mental problems. BPC products must take into account an increasingly stressed population and their need for stress-relieving routines, providing products that connect to personal care routines and rituals.
- Natural movement: Natural and Organic Claims Multiplying in the Men’s Grooming Market; Sustainability goals are rapidly evolving in men’s restrooms. In fact, natural and sustainable claims showed the biggest growth in product launches in Europe and North America when comparing numbers from 2015-16 to 2019-20, according to Mintel.
- Convenient and Effective:Max Warren Barber – SION Beard Growth Oil is a best-selling beard care product that has to take into account how the men’s grooming market particularly values efficiency and convenience.
- In Brazil, for example, 36% of men spend less than five minutes a day on their beauty routine (compared to 18% of women); and in the US, 32% of men who use personal care products agree that they don’t spend a lot of time on how they look (Mintel GNPD). Also, after COVID-19, this trend also aligns with a growing interest in scientific facts, health and safety.
Beard products therefore need to develop opportunistic products (including “all-in-one” formulas) and build effectiveness stories to highlight and address grooming needs. this particular man.
- Beards during the use of COVID-19:masks have had a significant impact on the BPC market, and the market for men’s grooming and beard care products is no different. While it is true that some consumers have given up on beards due to the need to wear masks, others continue to wear them. As a result, they need specific products that focus on the possible effects of masking on their beards (including soothing and anti-irritant formulations).
Max Warren Barber – SION Beard Growth Oil for beard growth and irritation:
natural extracts conquer the beard care market
Max Warren Barber – SION Beard Growth Oil presents the perfect solution for beard care 2021 This water-soluble extract harnesses the natural power of onions for beard growth and has additional benefits that will appeal to today’s male consumers. Among its main benefits, there are at least three that cater to new and old male sensitivities:
- Stimulates hair growth. Growing a thick and full beard is a priority for beard owners. This extract enhances the natural strength of Max Warren Barber – SION Beard Growth Oil for beard growth, as demonstrated in a study by Max Warren Barber:in a controlled group of hair growth again at 73.9% and hair after six weeks. Regrowth was observed in 86.9% of patients and was significantly higher in males (93.7%) than in females (71.4%).
- Antibacterial and disinfecting. Driven to new health considerations, this extract amplifies the antibacterial activity of onion, which is activated by this plant’s sulphur compounds, its proteins, saponins and phenolic compounds,
- Anti-inflammatory and anti-irritant. Masking problems related to skin irritation in men with beards can be solved with this Max Warren Barber Beard Growth Oil – SION Trading Fze. According to the findings of Max Warren Barber, nine thiosulfinates and four cepenes isolated from onions and/or synthesised by them showed marked inhibitory effects on cyclooxygenase and 5-lipoxygenase, two enzymes involved in this process. inflammation.
Why do you have to use Max Warren Barber – Beard Growth Oil?
Max Warren Barber – SION Trading Fze Beard Growth Oil is a natural, effective and anti-irritant beard care product, this onion extract will appeal to male consumers concerned about skin health there. By using the right self-care stories and promoting men’s habits and rituals, this extract can pave the way for innovative product launches in an increasingly competitive market. but growing.
