Being a seller on multiple sales channels gives ecommerce brands the opportunity to reach customers on a variety of platforms. (These customers are either actively searching for products, or they’re open to discovering new products.) While multichannel commerce activity opens up opportunities for better product visibility and more conversions, managing these channels simultaneously is not an easy task.
So, here’s a guide to the best ecommerce tools that can help you thrive in multichannel commerce.
*Note, these are in no particular order.
Table of Contents
1. Sellbrite
Creating and editing product listings across multiple ecommerce channels can be time-consuming and repetitive. A multichannel listing tool ensures that you can avoid the hassle of manually logging into different dashboards to update product listings information. And that’s where Sellbrite excels.
Sellbrite is a cloud-based tool that provides automated solutions to help ecommerce organizations simplify their listing management. Sellbrite integrates with the most popular ecommerce platforms such as Shopify, BigCommerce, WooCommerce, and marketplaces like Amazon, Etsy, eBay, and Walmart. This smart tool is designed for small to medium businesses (SMBs) who need a solution that’s easy to use, with an intuitive interface and customization capabilities.
The subscription plans start from 0 for the forever free account to $179 for the PRO account.
2. Kapture CRM
Kapture CRM, a customer support automation platform, helps businesses deliver exceptional customer experience (CX) across industries, through its state-of-the-art prototype and a simple UI, further backed by intelligent machine learning.
It is a simple, easy, and highly scalable help desk software. Kapture eases your agent’s life by automating tasks, nurturing leads, and providing a smart AI-powered assistant that resolves issues quickly to build a superior customer service experience. Seamless integrations with platforms like ERP, Shopify, WooCommerce, Unicommerce, Magento & Logistics Partners as well as deep integrations with cloud telephony sources – Knowlarity, Ozonetel, Exotel and others.
The omnichannel support platform comes with a self-serve portal, live chat feature and the liberty to customize dashboards. The monthly subscription plans start from $19 and $49 for the enterprise account.
3. LitExtension
Ecommerce Replatforming can assist you in meeting your online business’s ever-changing demands. If you want to improve your website speed, maintain your site’s technology and features up to date, and increase overall company efficiency, a platform transfer can provide new options to expand and scale your organization while remaining competitive.LitExtension – #1 Shopping Cart Migration Expert would be a reliable partner to ensure your data is error-free when migrating from the old platform to the new one. LitExtension has serviced over 60,000 clients and completed over 160,000 successful transfers with a list of 120+ supported carts. Furthermore, you may effortlessly go from one platform to another (such as Squarespace to Shopify) since they provide thorough instructions for each step you take.LitExtension always provides excellent services at a very reasonable price. As a result, you can get the All-in-one migration service, all of its useful features, plus our professional support for just $149. Additional options include Password Migration, SEO URLs Migration, 301 Redirect, Strip HTML Tags, Migrate Additional Images, and so on.
4. Multiorders
As the name gives it away, Multiorders is a multichannel order, inventory, and shipping management tool with integration abilities for popular sales platforms. This tool is top-rated for its pricing and stock level monitoring ability.
Multiorders allow online retailers to do order merging if a customer buys same-brand products from different sales channels.
5. Skubana
Skubana is a cloud-based enterprise resource planning (ERP) tool that handles multichannel order and fulfillment management, inventory, purchase orders, accounting, and analytics. The tool integrates well with popular points of sales, warehouses, and third-party logistics providers (3PLs).
It allows online sellers to get an overview of their entire multichannel ecosystem — all sales channels, warehouses, and products in a single unified dashboard. Skubana also gives brands access to cross-channel reporting, with real-time data that can be leveraged for inventory and order improvements. Skubana pricing is customized according to each brand’s needs and goals.
6. Plytix
Product information management (PIM) software is a crucial tool that can help you overcome the obstacles of multichannel commerce. This PIM for ecommerce helps multichannel e-tailers efficiently and effectively manage their product information—from SKUs to product titles, product descriptions, product visuals (images and videos), and other sales-related information like pricing, color, sizes, etc.
You can also create sales enablement collateral such as beautiful product sheets and product catalogs via its Product Sheets and Brand Portal modules. This all-in-one tool is ideal for small to medium-sized businesses that want to win at multichannel selling with limited financial resources.
This PIM database is centralized so that brands can have an overview of all their product information in a single location. It integrates well with popular online shopping channels and with other third-party systems such as an ERP and feed management. Plytix has product content syndication capabilities, which makes creating, updating, and distributing tailored content to the right sales channel.
Also check: amazing souvenirs
7. ShippingEasy
At a time when customers’ delivery expectations include same-day delivery, it’s important not to let them down. To ensure delivery meets or exceeds customer expectations, ShippingEasy automates workflows to streamline order management, shipping, tracking, and returns. That way, there’s transparency that allows customers to know how their orders are moving, and they’re also aware of the estimated time of arrival.
ShippingEasy has an advanced reporting feature that allows ecommerce brands to stay on top of their supply chain and fulfillment. The price plan ranges from $5 to $159 per month. All online retail businesses — small, medium, or large, have a pricing plan that is suitable according to each of their needs.
8. Zendesk
Keeping a customer happy doesn’t end the moment they receive their shopped package.
Customer service is an essential component of multichannel commerce. It can get a bit complicated to offer support across many shopping channels. But it doesn’t have to be.
Zendesk is a customer engagement tool that’s designed to simplify customer support. Zendesk’s Support Suite gives brands a chance to create personalized customer communication across different channels: email, chat, voice, and even social messaging apps like Facebook, WhatsApp, Apple Business Chat, and more.
Zendesk has pricing plans that work for all types of businesses, small or large. Starting from $49, small ecommerce brands can invest in a solution that improves customer experiences.
9. LiveAgent
LiveAgent enables online selling brands to maintain customer relationships through consistent and customized messaging. It’s a helpdesk tool that allows businesses to increase their productivity and spend less time with customer requests by letting brand agents respond to any communication channel from one location.
With their impressive ticketing system, brands’ customer service teams won’t have to deal with disorganized chaos that is commonplace in businesses that don’t use automated customer support tools.
10. Zoho Social
Ecommerce brands’ social media marketing efforts are elevated with Zoho Social. It’s a customer relationship management (CRM) tool that empowers brands with the ability to manage their social media content pipeline effectively. With this tool, businesses can schedule content and monitor social conversations related to their brand to be ready for any kind of reputation management that may arise. They can also analyze the performance of their social content using intuitive graphs and create unlimited custom reports that provide insights that can be used to improve the brand’s content.
They have standard, professional, and premium pricing plans to choose from.
11. Reviews.io
Modern customers rely on social proof now more than ever. This makes customer reviews an important piece of the multichannel selling puzzle. So, brands need to encourage customers to leave reviews at all opportunities. But managing this process can be a headache for small brands with small teams. That’s why customer review tools like Reviews.io are important.
This specific tool helps online sellers encourage consumer loyalty and respond to market demands through genuine customer feedback. Brands can use customizable email templates, in-email forms, and free SMS invites to drive various review campaigns. Most importantly, Reviews.io is a Google Licensed Partner, which means that all feedback collected through the platform contributes to the seller rating.
There are four pricing plans that small to large businesses can pick from, depending on their needs and affordability.
In conclusion
If you’ve been trying to maximize your multichannel efforts but couldn’t quite get there yet, now you know there are tools specialized in doing just that. To succeed in selling across many channels, you have to improve internal processes, especially ones that are directly linked to customer-facing experiences. That’s, in addition, to carefully planning out search engine optimization SEO strategies for your ecommerce website and product listing optimization (PLO) for your other sales channels.
Get started now and scale 2022 with these affordable tools.
